Who we are.
At SFMinc.co, we believe that true innovators have the power to inspire and make a difference in their communities. We are driven by the philosophy that authenticity and clarity are paramount in advertising high-quality businesses. Anchored in anthropological concepts, we are committed to upholding our social obligation to create meaningful connections.
What sets us apart is our deep-rooted philanthropic commitment. We not only give back 10% of our profits to charities, but we also encourage our clients to actively contribute to the needs of our communities. We believe in leveraging our business to make a positive impact on society.
We are not just another third-party agency. We consider ourselves your dedicated partners, working shoulder-to-shoulder with you and your teams. Whether you're a solopreneur or an enterprise organization, we fully immerse ourselves in your business through our comprehensive onboarding process. Our goal is to unleash your untapped potential and elevate your capabilities like never before.
Together, we will navigate the dynamic landscape of the business world, crafting compelling narratives and strategic marketing campaigns that truly resonate with your target audience. Our collaborative approach ensures that we understand your unique vision and goals, enabling us to create tailored strategies that deliver tangible results.
At SFMinc.co, we are passionate about making a difference. Let us be the catalyst that propels your business forward, amplifying your voice and creating a lasting impact. Together, we will rise above the noise and make your presence known.
What People Are Saying
case studies
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Industry
Primary Care Clinic with Chiropractic and Rehabilitation Services
Challenge
Online search was segregated by medical specialty. The website did not blend offerings and the staff were not trained to develop care plans in a medically blended manner lowering customer service outcomes.
Strategy Overview
Phase one was to build a robust website that was easy to navigate based on conditions and symptoms. We developed AdWords and PPC campaigns on conditions and treatment options while running social campaigns on sports injury conditions.
Phase two was training and development. We integrated a recorded call line feature for on-the-spot training on patient concerns. We focused on real-life, role-play situations over a six-month period of time to cover the complexity of calls and develop protocols for handling patient questions within a blended medical environment.
Key Results
Increase of new patient volume by 30% in a 12-month period. Increased and maintained new patients from 16% online search to 25% in a 3-month period. Lowered Staff turnover, and reduced the number of staff needed in the call center environment.
Overview
A blended medical practice requires dynamic marketing that patients can easily interact with both online and in person. It requires training and development for staff on an ongoing basis. Online advertising is effective when focused on patient needs through symptoms and treatments. Ensuring that fresh content related to symptoms and treatments is available for search online is a key element to high user experience.
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Industry
Preventative Medicine Practice Firm with Fitness Center
Challenge
Launching a new location with few content assets.
Strategy Overview
Design and deploy branding materials to distribute to community partners resulting in affiliate partnerships. Create relationships in political organizations to create a platform for health awareness.
Key Results
Increased revenue by 33% in 12 months through affiliate and sponsorship funds. Launching a city fitness challenge resulting in a 26% membership increase over a 6-month period of time that could be traced back to the city initiative.
Overview
Health and fitness results are best held within a community. For a health and fitness business to succeed and expand, a strong tactic is to crate and be active within the community that they serve.
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Industry
Life Coach and Retreat Leader
Challenge
Increase Reach on Facebook and Instagram
Strategy Overview
Develop custom content related to the business’s four specific offerings to drive crowd engagement. Design and Manage Social Media lead form ads to grow newsletter subscribers. Help the company become more agile in the market by scaling to online solutions.
Key Results
Metrics over 12 Months
Increased Email Subscribers by 814%
Increased Facebook Likes by 713%
Increased Instagram Followers by 343%
Deployed a structure to host an online course
Created a tank of digital assets
In 36 months organic website traffic was at 10-15K visitors each month.
Overview
The strategy of focusing on social media growth and engagement proved to not be a financially feasible strategy for immediate return on Investment. However, the increase in digital assets, visibility, and content, opened up a long-term agility for the business to take services online.
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Industry
Multi-location Chiropractic Clinic with Midlevel Medical Care.
Challenge
Launching New Locations in a Saturated Market.
Strategy Overview
HIPAA-compliant website design and development with multiple locations represented equally. SEO build and digital ads to drive leads to online appointment requests for telemedicine opportunities.
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Industry
Pain and Spinal Surgical Center
Challenges
Improving patient experience and increasing new patient volume while opening an office in a new market. The technological infrastructure that was in place could not keep up with the evolution of medical services going digital. the website was educational versus conversion driven and did not appeal to user experience. The lag time between a lad taking action online to the time they got booked was more than 48 hours.
Strategy
Improving patient experience and increasing new patient volume while opening an office in a new market. Improve website conversions and the online user experience. Train staff to convert leads to appointments consistently, update the IT infrastructure with VOIP services, an integrated Electronic Health Records system, and implement a chat feature. Improved content across all social platforms and incorporating a strong Google Adwords and Social Advertising campaign to increase visibility would help the organization become more agile and give patients heightened access to care.
Key Results
Metrics over 12 Months
Online leads grew from 16% to 28%
Conversions from leads to patients grew from 32% to 55%
New patient Volume grew year-over-year by 11% while reducing the Marketing budget by 35%
The organization launched telehealth solutions during Covid-19.
Overview
The key to this strategy was shifting the budget to improve the technology platforms and deploy training for staff to convert leads into patients. This included tracking metrics and decision-making that reflected stakeholder interests. The outcome was improved patient experience, ease in operations, and versatile staff.
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Industry
E-Commerce Subscription Mailer
Challenge
Design a fully automated website integrating order services and a product store.
Strategy Overview
Using Form Builder as a website plug-in to Pirate Ship, we were able to host orders and shipping both on a dynamic high converting website.
We are experts in the field of movement making.
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